First impressions matter – in life as well as in publishing.
Whether you like it or not, your book title is crucial in drawing the eyeballs and persuading them about the appeal of your book.
As a publishing agency, we are reminded on a daily basis how Titles can make or break a book. So, we wanted to give the authors an introduction to choosing a powerful book title and help them avoid the most common mistakes.
What is the Purpose of a Book Title?
A powerful book title fulfills 3 crucial functions –
- A good title communicates the essence of your book to the reader. It points the readers towards the specific outcomes or benefits they can achieve through your book.
- A powerful title creates an emotional connect with the reader – usually by creating an intense an instant desire for more information.
- An impactful title is unique and original so that your book stands out in the minds of the reader.